Team

B2B research experts

We are a team of experienced B2B market researchers, who pride ourselves on the quality of our work and our dedication to clients. Our company is fully remote in the US and provides competitive compensation and great benefits, including performance bonuses, a 401k with employer match, and paid family leave. We’ve tried to create an environment that we actually want to work in by valuing kindness and taking our work, but not ourselves, seriously.

Nik Werk

Managing Director
Nashville, TN
Nik leads on client engagements from project design to strategic recommendations. He is an expert storyteller and a trusted consultant to Fortune 500 companies. Nik brings extensive experience from hundreds of qualitative and quantitative B2B market research projects. Many of his clients are in the manufacturing, transportation, and construction industries.
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Adam Jones

Executive Director
Atlanta, GA
Adam is an expert at designing and leading customized B2B research programs. He has designed long-running CX and brand programs, and developed many B2B segmentations used by Fortune 500 companies today. Over the past 10 years, Adam has delivered fact-based recommendations for implementing research findings to clients, especially in professional services, financial services and technology. LinkedIn
Mark Tuinstra

Research Director
New York, NY

Mark oversees and executes on B2B market research projects. With over 25 years of experience in market research, Mark's career spans producing B2C and B2B research for well-known global research agencies as well as a leading news media institution. He has a BA in Communications from the University of Michigan and an MBA from the University of Illinois Chicago. LinkedIn
Morgan Goebel

Research Manager
St. Louis, MO

Morgan manages projects and analysis across both quantitative and qualitative projects. She also specializes in designing and executing interviews with senior and technical experts. She holds an MA in Marketing Research and is a graduate moderator of the Burke Institute.
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Naomi Randell

Research Manager
Boise, ID
Naomi is an experienced B2B market researcher who helps to make complex customer insights clear for our B2B clients through her deep understanding of data analysis and strong communication skills. Naomi was previously a Research Manager at a global research firm.
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Kevin McPhee

Research Manager
Portland, ME
Kevin is a research manager with over a decade of experience executing quantitative and qualitative initiatives, including overseeing survey programming, fieldwork management, in-depth interviewing, and data analysis.
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Becky Nye

Marketing & Operations Lead
Nashville, TN

Becky leads marketing and operations. Previously, Becky was a director at a global PR agency, where she led marketing communications and media relations programs for financial services companies.
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